When you have Pitbull, Don Omar, and Carlos Vives on any card together, its a happening. But when you hold it in the Staples Center in Los Angeles, it makes it
“the leading Urban Latin Music Festival in the World.”
Also add in the fact that it reflects its top attraction, business tycoon, Pitbull, successful in two markets as a draw for bi-lingual and english speaking Latinos and you have a winner.
It bears out when a company like SBS Entertainment, in association with AEG Live rounds out the roster with Tego Calderon, Wisin, Plan B, J. Alvarez, Farruko , 3BallMTY, Gente de Zona, and Maluma.
“California will certainly be the biggest Calibash yet,”
stated Lucas Pina, Senior VP of SBS Entertainment. ”
SBS Entertainment consistently brings innovation and entertainment to the new generation of bilingual and bicultural Latino youth.”
They are doing this by pushing emerging artists that are becoming more familiar like Farruko (Passion Wine), and J. Alvarez (La Pregunta), and Gente de Zona (Bailando).
Even though Calibash was moved from its original November 22nd date to make room for IHeartMedia’s Latin concert, it only meant that it will now be the first premier Latin music event of 2015.
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